Live coaching community
The coaching community for women navigating AI in real time.
Live coaching on your real questions, using the tools as they are this week. Not a static course. Not a 100-video backlog you'll never finish.
AI training for the women on your team
A$2,997 inc GST per seat per year
Browse everythingB*tches Who AI / Live coaching
You are still
the magic.
Real questions. Current tools.
Human judgment.
Same brains,
new superpowers.
01 / How it works
The tools change weekly. So we meet live.
Most AI education goes stale before you press play. B*tches Who AI is built the other way round: you bring what's in front of you, a coach works it through with you, and the room learns from it together.
This is
Live coaching
A live room for context, coaching and shared experimentation.
Real questions
Bring the question that is actually in front of you.
Current tools
Make sense of what matters now, with human judgment at the centre.
This is not
- A static course
- A 100-video backlog
- Hype, jargon or productivity theatre
02 / The pathway
Learn → Apply → Create
→ Earn → Lead → Own
The sequence is a direction, not a promise. Make one useful move, then build from there.
- 01
Learn
Get oriented. Plain-English coaching on what the tools actually do, and which ones matter for you.
- 02
Apply
Bring the real task from your week. Work it through live, with people who've hit the same wall.
- 03
Create
Make the thing: the workflow, the content, the prototype you keep explaining to people.
- 04
Earn
Explore where useful capability can create value, without treating the sequence as a promise.
- 05
Lead
Keep human judgment close while you shape how AI is used around you.
- 06
Own
Your stack, your judgement, your voice. Agency, not dependency.
03 / Live masterclass / 500+ attendees so far
Come see how the room works.
The fastest way to feel the difference between watching AI content and being coached through it, live.
- Date
- Thu 22 Oct
- Time
- 10:30am AEDT
- Ticket
- A$299
- Members
- Free
The community
What members say
I'm really enjoying these sessions. They're challenging my thinking.
Late to the game with this one but holey guacamole...this is awesome! Talk about turning chaos into strategy.
Even on ChatGPT... that prompt on pricing you sent... what it comes back with is just so incredible. It gets me to think about 10,000 things, not just a price.
I know from the other communities I've been part of with you, Sarah... I'm just really excited by the openness and the sharing and the collaboration.
Thanks all for a great session, loved it! Looking forward to the next one.
Feels this goes to the heart of systems thinking
I need to run but I am soo excited for what comes next in this space
The thing I love about being mid-aged and approaching this technology: you've got that experience of what it's like to run a team.
Inside the community
Inside the Circle community
A private place to keep learning between live sessions.
Post graphic coming
Post graphic coming
Post graphic coming
Inside B*tches Who AI
What you get
Tee mockup coming
The B*tches Who AI tee
Tool of the month graphic coming
The private Circle community
Live Zoom session photo coming
Live Zoom sessions with Sarah
A real session
Better together. In real time.
A real B*tches Who AI session. Faces and names are blurred for privacy.
More reach.
Your judgment.
08 / Legs of agency
04 / The Eight Legs of Agency
More reach. Still you at the centre.
Our octopus is the reminder: AI should extend what you can reach, not replace the brain doing the reaching. Plan, create, write, analyse, automate. All you.
The tool changed. Taste still matters.
05 / Meet Pip
Your concierge, on the doorstep.
Not sure yet? Ask Pip about the community, onboarding, Wonder Stack, or whether that paid AI tier is worth it. Look for the "Ask Pip" button in the corner.
Ask
Think
Apply
06 / Founding membership
More women in the room, please.
Founding Annual is A$1,111.11 a year, for life while founding places last. Standard Annual is A$2,997 inc GST a year. Masterclasses are free for members. B*tches Who AI is operated by Sarah Pirie-Nally.